What is NeoLife?
NeoLife is a nutrition company founded in 1958 that makes whole-food based food supplements, Nutriance Organic skin care and Golden home care. It was known for years as GNLD, and it is sold through independent distributors rather than in shops.
- Founded 1958
- Formerly GNLD
- UK NeoLife International Ltd
What does NeoLife do?
NeoLife develops and sells three kinds of product: food supplements and weight-management foods, personal care (including the certified-organic Nutriance skin care), and concentrated home-care cleaners sold under the Golden name. The company describes itself as “a pioneer in whole food nutrition supplementation since 1958”.
It was founded by Jerry Brassfield, and his daughter Kendra Brassfield later took over the running of the business. According to Direct Selling News, the company is headquartered in Fremont, California. In the UK, the trading company is NeoLife International Ltd, registered in Birmingham — its record, including every former name, is public on Companies House.
Is NeoLife the same as GNLD? Yes. GNLD stood for the first three brands — Golden Products, NeoLife and Diamite — and the business has since settled on the single name NeoLife, which means “new life”. The UK company has been NeoLife International Ltd since 1 March 2017. See the full name history.
What does NeoLife sell?
Some of the best-known names:
Pro Vitality+Four supplements in one sachet£59.50 Subscribe & save 10%View product
Tre-en-enNeoLife's original product, since 1958£53.00 Subscribe & save 10%View product
Omega-3 PlusFish oil, 1,070 mg omega-3£38.00 Subscribe & save 10%View product
Super 10Concentrated all-purpose cleaner£21.00 Subscribe & save 10%View productThe full range, with prices, is on our NeoLife price list.
Is NeoLife a good product?
That depends on what you want it to do, and we would rather give you an honest answer than a sales line.
What we can say
- The labels are specific. Each product lists exactly what is in a serving and how much of the daily reference amount (%NRV) it provides.
- Many formulas are whole-food based — built around concentrates from foods, not only isolated vitamins. That is how NeoLife designs them; it is not, on its own, proof that they work better.
- The home-care products are concentrated, so one bottle is diluted into many uses.
What we won’t say
- That NeoLife supplements treat, cure or prevent anything.
- That a cheaper supplement does nothing.
- That you need a supplement at all: the NHS says most people can get what they need from a varied and balanced diet.
A supplement makes most sense where there is a specific gap. Our guide Do multivitamins actually work? goes through this in more detail.
Does NeoLife have side effects?
Food supplements are generally well tolerated when taken as directed, but they are not risk-free. Check these before you start:
- Allergens. Some products contain fish, milk, soya or wheat — Pro Vitality+, for example, contains fish, wheat and soya, and NeoLifeShake contains milk and soya. Every product page lists them.
- Doubling up. The NHS warns that taking too many vitamin supplements, or taking them for too long, can be harmful. If you take more than one product, add up what you are getting.
- Medication, pregnancy and children. If you take prescribed medicine, are pregnant or breastfeeding, or are buying for a child, ask your GP or pharmacist first.
- Digestion. Fibre products and some minerals can upset the stomach at first; taking them with food usually helps.
If something does not agree with you, stop taking it and speak to a pharmacist.
How to buy NeoLife in the UK
NeoLife is not stocked in UK shops or chemists — it is sold by independent distributors like us, with UK delivery and genuine, in-date stock.
How do NeoLife distributors make money?
Distributors earn from the products they sell and, under NeoLife’s plan, from sales made by people they introduce to the business. We do not make income claims: what anyone earns depends on how much they sell, and many people who sign up simply buy the products at a discount for themselves. If you are thinking of becoming a distributor, ask for the company’s official business information and read it carefully before paying for anything.
Who we are. Healthy Food Supplements is an independent NeoLife distributor based in Pinner, north-west London. We have sold NeoLife (then called GNLD) in the UK since 2008, and we stock nothing else. More about us.
Common questions
What is NeoLife?
NeoLife is a nutrition company founded in 1958 by Jerry Brassfield. It makes whole-food based food supplements, Nutriance Organic skin care and Golden home care, sold through independent distributors rather than in shops.
Is GNLD the same as NeoLife?
Yes. GNLD was the company’s former name, from its brands Golden Products, NeoLife and Diamite. The UK company has been called NeoLife International Ltd since March 2017.
Can you buy NeoLife in UK shops?
No. NeoLife is sold through independent distributors, face to face or online, rather than in high-street shops or chemists.
Is NeoLife safe to take?
When taken as directed, food supplements are generally well tolerated. Check the allergens on each product, avoid doubling up on the same vitamins, and ask your GP or pharmacist first if you take medication, are pregnant or are buying for a child.
Where is NeoLife made?
NeoLife is an American company headquartered in Fremont, California. The country of manufacture varies by product and is shown on each product’s packaging.
What does GNLD stand for?
Golden Neo-Life Diamite, after the company’s three brand names: Golden Products, NeoLife and Diamite. The company now trades as NeoLife.
Who owns NeoLife?
NeoLife was founded by Jerry Brassfield in 1958, and his daughter Kendra Brassfield later took over the running of the business. In the UK it trades as NeoLife International Ltd, whose record is public on Companies House.
How do I join NeoLife?
You don’t need to join to buy: you can order from an independent distributor, like this shop, as a customer with no membership. If you’d like to become a NeoLife distributor yourself, ring 07488 879555 to talk it through.
Where is the NeoLife login?
NeoLife distributors sign in through NeoLife’s own website, neolife.com. If you shop with us, sign in to your account from the person icon at the top of this page.
Food supplements should not be used as a substitute for a varied and balanced diet and a healthy lifestyle. This page is general information, not medical advice. Company details are based on the public Companies House record for NeoLife International Ltd (company number 02910400) and the sources linked above. Healthy Food Supplements is an independent NeoLife distributor and is not NeoLife International.
